Industrial Machine Inc. is one of the leading distributors of snow removal, road maintenance, landscaping, ice resurfacing, and other industrial equipment in western Canada. With the redesign of their marketing and inventory site, IMI wanted something that was easy to use, showed off their ever-growing line of products, and of course looked amazing. They also needed a weekly email newsletter developed and a graphic designer to make everything look great. I was happy to be part of the team that was able to fill all of these roles for IMI.
Exciting features that I developed for this project included a custom featured-news slider, a product quote request system, a fully searchable product video archive, and used-equipment management software built into the proprietary CMS. I also worked closely with the client on all product and page copywriting, content population, and graphic design elements.
